Most sales challenges aren't about knowledge or technique. They're about how we manage ourselves and our relationships under pressure. In this session, we are launching the EQUIP sales profile, an assessment tool to increase sales with EQ. 

---

About the Session

Think about the salespeople you know, ( or think about yourself when doing sales). The ones who struggle rarely do so because they don't know the product or the process. They struggle because they freeze under pressure, push too hard when they should listen, lose momentum after a tough rejection, or can't seem to connect with a client no matter how well they know the script.

These are emotional intelligence challenges. And until now, most sales development tools haven't had a reliable way to measure them.

In this 60-minute live session, we'll introduce you to the EQUIP Sales Profile, a research-backed self-assessment built on the Six Seconds EQ model,  and explore what it actually looks like in practice.

We'll start by asking you to reflect on what makes sales genuinely hard, whether you're the one selling or the one supporting salespeople. Then we'll walk through real EQUIP reports together: what they show, how to read them, and what the insights mean for a salesperson trying to perform more consistently, a leader trying to understand what's blocking their team, or a coach looking for a deeper diagnostic to anchor their work.

By the end of the session, you'll have a clear picture of how EQUIP works and what your natural next step looks like, whether that's bringing it into your practice as a certified professional, or exploring how to use it with your sales team or organization.

 

---

Key Takeaways

• A clear understanding of the EQUIP framework: 4 Sales Styles and 8 Success Factors

• A firsthand look at real EQUIP reports and what they reveal about individual sales performance

• Practical examples of how EQ data translates into coaching conversations, team development, and leadership decisions

• An honest look at the challenges salespeople and the people who support them most commonly face — and how EQUIP speaks to them
  
  

---

Who Should Attend

• Sales coaches, trainers, and consultants who want a sharper, more evidence-based diagnostic to anchor their programs and differentiate their offer.
  
  
• Sales leaders and managers looking to understand what's really driving - or blocking - individual and team performance beyond skills and activity metrics.
  
  
• HR, L&D, and OD professionals responsible for sales talent development who want a tool that bridges the gap between behavioral data and real development outcomes.
  
  
• Sales professionals who want to understand their own performance at a deeper level and take ownership of their growth.

If you work in or around sales - as a seller, a leader, or a developer of people - this session is for you.